When I first started developing sites for myself — affiliate marketing sites, AdSense vehicles, etc. — I was still working full-time for a NY based company. Since my work there included PPC campaign development, search engine optimization, and other online marketing activities, I decided to use a pseudonym for my moonlighting work in order to keep these two lives separate.

Since I’m a big fan of the British author P.G. Wodehouse I chose the name of one of his minor characters, Tuppy Glossop, for my online alter ego. As a result, poor Tuppy is all over the Google result pages  for a variety of activities he would never have countenanced (or indeed, understood!)

Anyway, it’s been a few months now since I left that position and I’ve decided it’s time to move out from under Tuppy’s shadow. He’ll still be around, since I quite like writing as someone anonymous occasionally, but I’ll be using my real name much more from now on, particularly on this blog.

Just wanted to tidy up any potential confusion for new visitors here.